A new report dentifies enterprise VR demand as a relative bright spot in a shrinking market. Busy fleets and robot-training projects could support more software and services spending without producing...
California records have confirmed 147 permanent Apple layoffs across Cupertino and Sunnyvale, including software engineers working on AR and VR. The XR Beat and Bloomberg reported more than 200 job cu...
PICO has moved the Chinese launch of Space Pro (codenamed ‘Project Swan’) from 2 September to Q4 after deciding on a major software upgrade during final testing. It has not named the featu...
The proposed acquisition would almost double Virtualware’s projected EBITDA and make the UK its largest market. Its deeper promise is a friction-free XR deployment process from machine simulation and ...
Retail giant Target has revealed a fully in-house digital solution named Proxima. It improved on-shelf availability by 2.5% in a small-scale pilot covering 63 fresh-food items and modelled inventory f...
Varjo Chief Revenue Officer Valentin Storz says rapidly changing drone threats are pushing counter-UAS preparation into basic soldier training. He explains how mixed reality can extend limited equipme...
Rob Theriault, author of “The Future of Education is Experiential” and former Georgian College Immersive Technology Manager, explains how VR can turn mass-casualty triage, bridge navigatio...
Cintoo’s Dace Campbell explains how full-scale review exposed an installation problem around a boiler that fitted on screen, where VR improves digital twin reviews and which tasks still suit desktop w...
Cintoo is beginning the rollout of Cintoo Workspace, an add-on that lets project teams review high-fidelity scan data together across desktop, VR headsets and immersive rooms. An anonymous mechanical-...
EssilorLuxottica says revenue from AI glasses developed with Meta almost doubled in Q2, while the Q2 Meta earnings call confirmed that strong AI-glasses growth outweighed lower Quest headset sales, li...
Broadcasters and rights holders are using World Cup augmented reality and similar XR technology to enhance the fan experience, with virtual studios, referee-view cameras, tactical match viewers and he...
Healthcare XR often looks strongest in a demo. Clinical adoption asks for something less glamorous: a tool staff can set up quickly, use safely and fit into care without slowing the room down. In a ne...
VR training often fails before the headset goes on. Osyrys CEO Alexis Salinas Mark says buyers need shorter modules, real worker input and tighter interaction design if simulations are going to earn t...
Virtuix is using recent U.S. Air Force and Marine Corps work to position full-body VR around active defence rehearsal, with soldiers moving through virtual terrain, practising infantry drills and revi...
Manchester City’s City Space experience on Xtadium gives fans immersive access to club moments, tunnel views and behind-the-scenes content on Meta Quest. Rival jokes aside, it’s a tidy example of how ...
Virtuix will lead a U.S. Marine Corps infantry training assessment using Omni One treadmills, representative weapons and shared virtual drills. The project puts VR training in the kind of high-stakes ...
Portable, repeatable and built for rapid setup; Operator XR’s new counter-drone launch shows just far immersive training has come, and how it’s being trusted with more serious work than it used ...
There’s no shortage of talk about tthe ROI on immersive learning, but the real question is ‘when does the maths actually starts working?’ Recent case studies from Kellanova and Somero offe...
Meta and Unity have extended their VR partnership, and while the headline is really about platform support and developer momentum, the more interesting point is what it says about XR’s next phase. Bet...
Meta is adding AI-assisted development tools to its Immersive Web SDK, aiming to make WebXR experiences faster to prototype, test and debug. Meta is adding AI-assisted development tools to its Immersi...
