In seperate, same-day announcements, Snap announced the promotion of Harris to CCO, and its firm commitment to selling its SPECS glasses in the enterprise. Harris’ promotion brings experience in...
Cover image: Joe Scarnici/Getty Images. Body images: Snap Snap shares fell slightly after the company opened pre-orders for Specs, its new augmented reality glasses, at $2,195. The share price gives E...
Augmented World Expo USA 2026 arrives in Long Beach from June 15 to 18 with the theme “I, Spatial: Humans Empowered by Spatial AI”. In this XR Beat interview, Ori Inbar, Co-Founder of AWE and UniteXR,...
Snap returned to revenue growth in Q1, while CEO Evan Spiegel pointed investors back towards Specs, intelligent eyewear and the company’s upcoming AWE keynote. Snap’s smart glasses push is gaining mom...
Evan Spiegel’s AWE 2026 keynote gives Snap a bigger stage for Specs, while the developer tools and spatial AI push show how much the company needs AR glasses to become a platform people build for. Sna...
